Crazy Anti-Drug Ad Tells Kids to Do Parkour Instead of Drugs

As I've discussed previously, Drug Czar is just one of the worst jobs you can have. You don't get to use cool weapons or go on missions or do anything exciting, ever. Your job is to convince adults that the drug war is good and convince young people that drug use is bad. It hasn't gone well for anyone, no, not at all.

If anybody needs a quick exhibit in why the government's anti-drug propaganda has become such a joke, you're in luck, because the Drug Czar's office continues to release some of the straight-up stupidest advertisements I've ever seen, and this is one of them right here:

The message of this ad is, "Hey kids, don't do drugs. Jump from rooftops! It's better somehow." That's exactly what the message of this ad is, and it's the only message the ad even contains. If I am mistaken, if the message of this ad isn’t that leaping from dangerously high places is better for you than smoking marijuana or tripping on silly-pills, then please explain to me what it is that I don't understand about this.

As Pete Guither points out, it's all just a sad attempt by the Drug Czar's office to associate their messaging with something cool, and it's true that parkour is A) hip, and B) not drugs. But that's about as far as this idea gets before literally landing flat on its face. You see, parkour is, well, let's just say it's not a very good way for young people to avoid injuring themselves.

The very idea that the Drug Czar would endorse this particular pastime as an alternative to pot is incredible. Is it necessary for me to continue to pointing out that a lot of the people responsible for manufacturing anti-drug messaging in America are nothing more than professional drug war cheerleaders who don't have a clue what they're talking about, don't give a crap about the safety of children, and wouldn’t know where to begin even if they did?

We've come a long way from the days when the government warned everyone that taking drugs would make you go crazy and jump off a building. Now, our young people are being encouraged to jump off buildings in order to distract themselves from the alluring dangers of drugs. The whole thing is so pure in its irony, so perfectly and completely absurd, that it could come from only one source. The Drug Czar's advertisements pose a continuing threat to the safety of the nation's youth, and parents will have to take an active role in protecting their children from the dangers of ill-conceived anti-drug propaganda until these reckless messages are removed from the airwaves once and for all.

Update: In response to comments from parkour fans, I have zero problem with parkour and I think it's awesome when young people learn how to do cool backflips and stuff like that. It's just an unusual thing for the government to endorse. Given that the Drug Czar can see no safe way to use marijuana, I'm surprised he would have anything nice to say about jumping off buildings either. It's ironic, and more powerfully so if you're as familiar with the history of government anti-drug propaganda as I am. I'm sorry if, in my eagerness to make that point, I appeared to paint parkour in a negative light. If necessary, I would defend vigorously your right to do it, and I hope no one in the parkour community ever faces the kind of ruthless and systemic government persecution that responsible marijuana users have endured for decades.

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Rise Above Foot Injuries By Getting High

Reality aside, as it always is with prohibitionists, the Spiderman allusion is too obvious.  No originality here, which pretty much summarizes prohibition. 

‘Rise above it’ is a hierarchal phrase.  It implies class distinctions and even racial overtones.  In the drug war, class distinctions are reinforced by employing an alleged health problem which is portrayed as a criminal intent to be punished accordingly.  The disjointed injustice betrays its sadomoralist intent.

The thing prohibitionists miss in their class warfare assertions is that their opponents generally think of them as occupying the bottom rung of the social evolutionary ladder.  So the video’s appeal to risk taking behavior is misplaced.  Drug taking behavior is averse to risk if it’s done right.  Prohibitionism works to ensure it’s done wrong because prohibition is an eliminationist strategy designed to destroy, not protect.

Giordano

Ur comment is crap

that is one of the stupidest things ive ever heard. no back up for you claims... no explaination...just pure made up crap!

No, he's right. this is still crap

you're definitely full of shit and you're missing the point lol.

I think they're trying to contrast drug use and fitness...

Parkous and free-running involve an awful lot of physical fitness, concentration and dedication to the sport - so I guess they're trying to say you're not capable of those things if you use drugs.  Similar to the use of Olympic stars a generation ago to make much the same point.

Remember kids: Only Users Lose Drugs!  Or something like that.

Drug Use and Parkour

Having done quite a bit of Parkour myself, I can recognize the good motivations behind this ad.

Parkour is fun but also dangerous. If done right, it is good exercise and helps develop confidence, risk management, and self-reliance. Parkour appeals to youth and parkour communities are springing up in areas all around the world. Obviously, attempting any maneuver requires a level of concentration and agility that the influence of many drugs can prevent.

While this ad does not show it, parkour can help at-risk youth avoid the illegal use of drugs for the reasons above mentioned. I would not go so far as to call this ad "crazy;" parkour is not for everyone, but it is very good for the people who it is for.

Having done quite a bit of

Having done quite a bit of marijuana myself, I can recognize the bad motivations behind this ad.

Marijuana is fun but also dangerous. If done right, it is good mental exercise and helps develop confidence, risk management, and self-reliance. Marijuana appeals to youth and marijuana communities are springing up in areas all around the world. Obviously, attempting any maneuver requires a level of concentration and agility that the influence of many drugs can enhance.

While this ad does not show it, marijuana can help at-risk youth avoid the moronic use of parkour for the reasons above mentioned. I would not go so far as to call this ad "crazy;" marijuana is not for everyone, but it is very good for the people who it is for.

Oxidant or Anti-Oxidant

Marijuana has antioxidant properties, eliminating free radicals, easing organ stress, which causes aging and illness.

Adrenaline http://en.wikipedia.org/wiki/Epinephrine seems to be an oxidant ( http://en.wikipedia.org/wiki/Epinephrine#Biosynthesis_and_regulation ) and definitely causes stress on one's organs, let alone the physical pounding as witnessed in the videos.

The choice seems fairly obvious to me.

my thoughts exactly...or were they yours?

another awesome example of recycling. people should do this more...and use marijuana if they want to.

How does marijuana develop

How does marijuana develop confidence and good mental exercise? And I know it doesn't take ANY LEVEL OF CONCENTRATION WHATSOEVER. If you need to concentrated while smoking weed then you are a dumb retard.

The Path to Hell is paved

The Path to Hell is paved with good intentions.  Prohibition is a prven failed policy!

Only losers use drugs...oh,

Only losers use drugs...oh, and the most decorated olympic swimmer of all time (Michael Phelps)...

it's not a drug it's medicine

it's not a drug it's medicine and would rather take that then be addicted to pills open your mind god help you and god bless

You're facts are wrong!

Michael Phelps smokes weed and has 14 gold medals! Just saying!

PARKOuR IS COOL!

right like parkour iss awesome and everyone should do it, especially druggies!!!1

Wow...

Ok, you know nothing about Parkour.

1.) The idea is to be CAREFUL.. that's like a main pillar.

2.) Even when you're careful, things do happen.  But still, I know no one who has gotten seriously hurt doing Parkour (I know people with 6 years of training..)

3.) But even then, the odd injury happens to you about as frequently as the regular person (at least the one who doesn't sit inside playing games and accumulating fat all day..) because most Parkour is not done on roofs, it's done on the ground, with rails, and curbs.  People who start on roofs, yeah they will risk injury.  People who go to roofs after 10 years of training risk it a lot less.  Even then, rooftops are overrated.. there's usually not that much to do up there anyways.

4.) I would argue that the risks of a normal, active lifestyle, are well worth the effort, because (only my achievements here) but I started Pk with no muscle on my body (and very antisocial), and two years later, I have an 8 pack, a much more active social life, and a long jump which is very close to the world record.

5.) BTW, I don't do drugs.

1.) The idea is to be

1.) The idea is to be CAREFUL.. that's like a main pillar.

So this makes parkour okay?  People don't need to leap between buildings, risking their lives, to understand the concept of being careful.

2.) Even when you're careful, things do happen.  But still, I know no one who has gotten seriously hurt doing Parkour (I know people with 6 years of training..)

Like you know everybody who has ever tried this outlandish 'sport.'  This parkour is complete irresponsibility and needlessly putting life and limb at risk.  This parkour is a bad as smoking meth.

3.) But even then, the odd injury happens to you about as frequently as the regular person (at least the one who doesn't sit inside playing games and accumulating fat all day..) because most Parkour is not done on roofs, it's done on the ground, with rails, and curbs.  People who start on roofs, yeah they will risk injury.  People who go to roofs after 10 years of training risk it a lot less.  Even then, rooftops are overrated.. there's usually not that much to do up there anyways.

There are many, many ways of getting physical exercise that don't include smashing your body on pavement or racking yourself on a pole.  I would suggest a treadmill or weight machine.

4.) I would argue that the risks of a normal, active lifestyle, are well worth the effort, because (only my achievements here) but I started Pk with no muscle on my body (and very antisocial), and two years later, I have an 8 pack, a much more active social life, and a long jump which is very close to the world record.

Again, self improvement can do wonders for one's life.  Exercise and physical fitness are import things to strive for.  But putting life and limb at risk for this type of exercise is absolutely foolish.  Being a daredevil is not a sign of a healthy mental state.

5.) BTW, I don't do drugs.

Good, nobody is asking you to.  But don't put people down who do.

Not sure why you feel that

Not sure why you feel that way. PK and Freerunning be it a risk that they may be but as far as I see we're ALL going to drop dead eventually (Dont care who you are or what you think on this matter we all will die). So why not go out enjoy something exciting and physically liberating learn something new meet some new people and improve yourself at something or other (No im not saying smokers are losers I've done my fair share). The feeling of having air and wind rushing past you with an honest smile on your face just training as opposed to feeling heavy and loopy and just laughing your ass off while trying to figure out what was so damn funny it just doesn't compare. No I dont rooftop jump either so all of my Pk and freerunning injuries are pretty minor a sprain here and there a scrape a little loss of dignity from falling on my ass. To end my input it was a hell of a lot easier on my pocket. Not trying to force you to love or enjoy something your against but you need to have an open mind and not jump to such narrow minded judgements

I am sorry.  I was wrong

I am sorry.  I was wrong about parkour.  I based much of my understanding on that outlandish ad; with a kid risking his life doing what only a professional stuntman should be doing.  Upon further investigation and comments here, I now see the art of parkour in a much different light.

I too am an athlete.  I am an avid ocean kayaker, bicycler, and martial artist.  I am also an accomplished equestrian.  I understand the importance of sports.  It has taught me discipline, confidence, balance, and responsibility.  I owe all my success in work and business to sporting competition.

I am also a legal medical marijuana patient.  I suffer from chronic pain due to injury.  I have discovered marijuana to be a miracle drug.  And yes I medicate before exercising.  Medical marijuana has allowed me to bike a 100 miles a week for instance, with some relief of pain, and a metal state that allows me to see the world around me from a larger perspective.  I find marijuana allows a very focused meditative state, but with deeper and more complex thoughts and ideas.  I don’t have the same experience with marijuana that you did.  I have never felt “heavy” or “loopy” or anything resembling the intoxicating effects of alcohol.  I can understand how a child might find marijuana to be a very strange experience like where you found yourself “…  laughing your ass off while trying to figure out what was so damn funny…”  Marijuana can also create a very SCARY experience for a person too.  It all depends on the state of mind going in, it’s not the drug.    Marijuana just intensifies or heightens (high) reality; and some people experience this as something scary because that are not used to looking into themselves and discovering what is inside.  If I’ve learned one thing about marijuana, it is that it takes a very disciplined mind, and an experienced person to benefit from the psychological effects of marijuana.  That is why it why marijuana is NOT FOR CHILDREN. 

I like to use the analogy of surfing.  When you are a beginner and you paddle out to the swells looking to catch a wave, you get thrashed a lot.  The water seems out of control and you find yourself getting smashed by waves instead of surfing.  Just like marijuana at first can be a weird experience, and it seems to be taking over your mind and giving you crazy thoughts.  But after much practice of surfing you eventually get the hang of it and the water is no longer in control, you are.  People eventually master surfing, despite it being impossible for others.  The same is with marijuana.  That is why marijuana should be used under the supervision of a doctor and with REAL DRUG EDUCATION.

This anti-drug ad here is disaster on many levels.  All the Drug Czar has to do to succeed is tell kids the truth, not myths and half-truths.  Or telling them to jump off a roof!!!!   Kids are savvy and smart enough to know when they are being told the truth and when they are being shown nonsense.  Show children the truth and you get respect, and an admiration from them to do the right thing.

 

YEAH..........

Ooooh..... but i do actually and it is awesome and fun!! so your opinion is irrelevant cause i don't care!!:)

Just an opinion on "Crazy Anti-Drug Ad Tells Kids to Do Parkour"

Hello miss informed Scott Morgan I strongly suggest you that research a little more about parkour. Try get in touch with a community of traceurs or at least research a little more about what parkour really means. It's a really nice discipline but you need to give it a chance.

Parkour is riskier than drugs, but neither should be illegal.

I'm not here to give shit to parkour. It is very cool and if people want to do it with the proper training and safety precautions (unlike the idiots in the parkour accidents video) then that's their business.

However this anti drug ad is definitely retarded.

Let's face the facts here. If you compare:

  1. Taking most of the illegal drugs responsibly, with
  2. Doing parkour responsibly,

It's undeniable that 9 times out of 10, the parkour is more dangerous.

There are drugs for which deaths are nearly unheard of (MDMA), or even drugs for which there is ZERO recorded deaths (cannabis, LSD, psilocybin mushrooms). In addition, taking some of the more dangerous drugs (heroin, cocaine, alcohol, methamphetamine) can still be safer than parkour. Probably the only drug that is more dangerous than parkour is tobacco which eventually kills around 60% of the people who smoke it. Some drugs, like alcohol, cocaine or methamphetamine make people more likely to get injured, I would like to see if there is any info on whether parkour or those drugs cause more injuries to people.

However just because parkour is dangerous doesn't mean I think it should be illegal - that would solve nothing and be stupid because parkour doesn't hurt anyone else. Instead we need to educate people on how to safely perform parkour. With drugs, we need to make them legal and regulate them, and educate people on how to use drugs safely.

Hey, Stop With in Intelligence and Logic!

Your comment exhibits logic, intelligence, and an understanding of the entire reality, history, and society in which this ad was created.  The fact that you understand both the real truth about drugs, the drug-war, AND the fun and risks of free-running show me that you are capable of critical thinking and are therefore a threat to everything which isn't already culturally hegemonic.

I suggest dumbing yourself down to make friends and shopping at the mall to cure this horrible condition. A small dose of anti-depressants will make up for any realizations you have about the inherent sadness in a materialistic culture who can not critically think while all our traditions and institutions are failing.

GOOD DAY SIR/MA'AM!

Risk management?

The assertion the psilocybin and LSD never killed anyone is not entirely true. Wile alone the drugs may not directly cause death, even in large doses, the derangement of the mind they cause can lead to fatal misjudgments. An undergraduate under the influence of 'shrooms jumped off a balcony at Sid Richardson College at Rice University a year before I went to school there. (See you can do drugs and jump off a building).

Medically nothing is risk free. LSD can be fatal when combined with SSRI antidepressants leading to serotonin syndrome. Heck you can even drink too much water and kill yourself (that causes fatal brain inflammation). The more pure the water the more dangerous it is in this respect (more osmotic potential vs. your CNS tissue).

But still, other than tobacco, alcohol and opiates, recreational drugs are probably safer than extreme freerunning/parkour. Life is always risky, and government should be making us aware of the real magnitude of risks, not glossing over them the way this stupid ad does.

Parkour cleans up Westminster, and doesn't kill people.

Flaming hell. THIS is why they recommended it: Increased confidence, self esteem, reduced youth crime, reduced destructive behaviors. The video is a short documentary about where Parkour was taught to youth in Westminster, and led to all those things listed above. It was also taught to at-risk girls for women's empowerment day or something, and resulted in massive boosts in self-confidence.

http://www.youtube.com/watch?v=yvP_HfVa2Rs

Parkour is a discipline, just like a martial art, with all the mental and physical perks it includes, except instead of being based around combat, it is based around self-expression, freedom, and the mentality of overcoming obstacles rather than being held down by them. It is also 100% free and non-addictive. It mainly becomes dangerous when drugs and alcohol are introduced which slow reactions, alter judgement and perceptions, and lead to taking bigger risks than is safe. Or when pretenders mimic it with no training. Think of the thousands of hospitalisations/lives lost because of drugs from overdoses, suicides, bad reactions, and turning to crime; and then compare against the less than 5 deaths from Parkour. Clear to me which one is safer.

 

 

 

Welll....

The death toll from drug overdoses (including tobacco and alcohol related deaths) is huge, I couldnt tell you the overall number but I can tell you its fucking massive.

the death toll fromm parkour is 5, if your statement is correct..

The death toll from marijuana is and always will be 0...

 

Sooo sick of people telling me what i can and can't do with my own body >.<

Driving under the influence

You might be right that directly marijuana does not cause deaths, but indirectly it does indeed kill. People driving under the influence of marijuana have twice the fatal accident rate of unimpaired drivers, according to government statistics. While those statistics may be exaggerated, there is likely considerable truth in the hypothesis that drugs that slow down perception like pod does will slow reaction times in driving, and a deadly accident can occur in a fraction of a second.

"Pod" was supposed to be

"Pod" was supposed to be "pot."

No sir, you used the right

No sir, you used the right word the first time, "Pod."  Like you say, "... there is likely considerable truth in the hypothesis that... [Ed: Pods] ...slow down perception.  Hand held devices like cell phones, and iPod players can definitely be a distraction to a person's perception of the road.

Actually, and scientifically, marijuana only is a distraction among inexperienced users.  At first the marijuana high can be very unusual to a person; and unlike alcohol, many people do not like the effect of marijuana.  A scientific fact is that marijuana "amplifies reality."  In other words, marijuana does not "slow you down," it allows a person to become a better observer and see, touch, taste things as they really are, despite previous psychological conditioning brought about by upbringing, or the collective consciousness of society, for example.

Not that people should ever drive under the influence of marijuana, but an experienced user can easily do any chore, physical activity, art, science or whatever without being handicapped in any physical way.  So drugged driving with marijuana is far less of a worry than driving with Pods, as it is much more prevalent on the road and an equal distraction to getting stoned for the first time and going for a drive.  So I agree, despite the myths of driving while under the influence of marijuana, it should be illegal for anyone to be driving while impaired... period!

If only the Drug Czar and the DEA taught children the truth about illegal drugs, not biased government science and myth, but rather truthful fact about the drugs, their effects and dangers.  People of the street are already smart enough to know that smoking pot is far more healthier than smoking meth or smoking crack.  And there is much proof that pot is safer than alcohol or tobacco.  And the government wonders why their are millions of marijuana users/patients in the US, as compared to hundreds of thousands of crack or meth addicts.

Kids should not be using marijuana.  Marijuana should only be for patients and responsible adults under a doctors supervision.  If the government came clean and told the public the truth and allowed a legal market, drug education would help many, many more kids remain abstinent, especially with responsible parents and teachers.

borden's picture

the ad is inappropriate whether Parkour is good or not

Jumper, your comparison of the small number of deaths from Parkour to deaths related to drugs doesn't work. First, how many people do Parkour, vs. how many people use illegal drugs? A lot more do the latter -- that's one reason there are fewer deaths from Parkour. Also, most drug users, younger and older, use marijuana, which does not cause overdoses, turning to crime, etc. -- safe for the overwhelmingly majority of users of it. Not that there can't be problems, but that's the same with anything.

Can Parkour be done safely? Maybe. Is it a positive experience for young people? I imagine that in many cases it probably is. But as you pointed out, it's a discipline like martial arts that requires training in order to reduce the risks -- like any other sport -- no, more than most sports. And the drug czar's office has no reason to expect that kids seeing this video will make a point of finding a competent Parkour trainer, that their parents will feel good about it and be willing and able to pay for that training, that the kids will follow the trainer's advice on what not to do, etc.

And so there are a host of issues that are raised by the government being involved in promoting this practice, beneficial though it may be for some people -- promoting it in this particular way seems particularly ill thought through. And it's not safer, whatever else it may be.

Number of Traceurs vs. drug users

you obviously have never done Parkour.

Parkour is not a well known art because its people like you with their perception of what is "socially acceptable" confined to what life has taught you but we traceurs have learned to live out side that box mentality because in fact, in parkour there is no box. Parkour teaches a person what their strengths and weaknesses are, along with what their body is capable of. yes it does have its risks but is there anything in life that does not have its own risks. personally i have become a better person because of parkour because i used to be a drug user and i had gotten to the point that i probably would have died young if i had kept going but i became a changed man because of it. and im not just a stupid kid i have a family of my own and parkour has also helped me cope with being 18 and having a 10 month old daughter and a pregnant wife. so unless you can look past your preconcivied notions about parkour then dont talk about it like your an expert on it.

Government Hypocrisies

Hm... isn't this just another effort by the govt to be as hypocritical as possible? Use the CIA and military to bring tons of drugs into the country, then arrest users.  Now they are encouraging and teaching kids how to outrun the cops.

And anyone who goes flying through the air and pounding on roofs needs to perform community service to repair all the damage they cause, cracked ceilings, leaky roofs, and even the incredibly stinky job of re-roofing.

And as far as it not being "addicting" that's absurd. Of course some people get addicted to it, they start out small, but work up to bigger and bigger feats that "make them feel more alive" and cause ever greater amounts of adrenaline to surge into their system. In fact, and research will bear this out, participants get most of their jollies from the reactions of others. Therefore they take bigger and bigger risks just to make others wince, or cheer, depending on if they are trying to impress their friends or "get back" at authority figures.

But the worst actors are the Drug Warriors and Prohibitionists who elevate themselves above everyone and act on their sick desires to control and manipulate everyone; as they rob the world to do so.

its about knowing what your abilities are not always reactions

parkour is a way to be able to know what your body is capable of, not just a way to impress crowds and personally i think that if we do damage public property the goverment can fix it because it gives their lazy ass something to do

Dont talk unless you know first hand.

So plain and simple im going to state this. parkour is NOT jumping from roof tops. if you look at the parkour community at all, the community focuses on honing your body and mind as one. increasing physical strength and mental strength so that one can achieve more. literally the only people you see actually jumping from roof tops are people who "THINK" They know what parkour is, or people who have the skill to do it without getting hurt and do it for money, like Stunt men. which is what you see in this advertisement is not a representation of what the majority of practitioners do. so dont even try saying anything about it not being safe until youve either done it, or seen what the majority of people are doing. because parkour is the one athletic activity that has harmed me the least. ive hurt myself more playing football(American) and football, and track and field, and cross country, boxing, baseball among other things. plain and simple the first thing i was taught was safety, literally how to absorb impact from a fall, how to prevent landing on your head safely how to redirect momentum. literally ive begun to understand much of physics and how the world works from doing parkour, i understand how my body moves, how objects around me react to different forces and pressures, how different textures might be different even in the slightest ways. parkour is not only completely safe, but it is also a learning tool, a tool to understand life. if you ask most practitioners of parkour, they will tell you. it HAS changed their life, and it IS for the better. there is no past tense there, it absolutely is impacting my life in ways nothing else could. and i know others will agree. So, if anything, this is an explanation for you on parkour.

Well the kind of parkour

Well the kind of parkour shown in the Drug Czar's ad is jumping from roof tops.  So it seems the Drug Czar is giving parkour a 'bad name.'  The Drug Czar's ad suggests that jumping from roof top to roof top is okay for kids.  This sends a horrible message to children that talking risks with your body is acceptable, as long as it is not drugs.

No offense to responsible and TRAINED parkours, but this 'sport' is not something a child can just take up to counter peer pressure from drug users.  This 'sport' would require vast amount of supervised practice and instruction to assure that a child does not kill themselves or severely injure themselves.  Also, this parkour is done in the street, putting pedestrians and property at risk too.  Anyway you slice it, the Drug Czar promoting parkour is not only irresponsible, it is dangerous to the safely of impressionable children.

Dont talk unless you know first hand.

So plain and simple im going to state this. parkour is NOT jumping from roof tops. if you look at the parkour community at all, the community focuses on honing your body and mind as one. increasing physical strength and mental strength so that one can achieve more. literally the only people you see actually jumping from roof tops are people who "THINK" They know what parkour is, or people who have the skill to do it without getting hurt and do it for money, like Stunt men. which is what you see in this advertisement is not a representation of what the majority of practitioners do. so dont even try saying anything about it not being safe until youve either done it, or seen what the majority of people are doing. because parkour is the one athletic activity that has harmed me the least. ive hurt myself more playing football(American) and football, and track and field, and cross country, boxing, baseball among other things. plain and simple the first thing i was taught was safety, literally how to absorb impact from a fall, how to prevent landing on your head safely how to redirect momentum. literally ive begun to understand much of physics and how the world works from doing parkour, i understand how my body moves, how objects around me react to different forces and pressures, how different textures might be different even in the slightest ways. parkour is not only completely safe, but it is also a learning tool, a tool to understand life. if you ask most practitioners of parkour, they will tell you. it HAS changed their life, and it IS for the better. there is no past tense there, it absolutely is impacting my life in ways nothing else could. and i know others will agree. So, if anything, this is an explanation for you on parkour.

Extreme Gymnastics

focuses on honing your body and mind as one

This is what much of the psychedelics community engages in, but many of them also take spiritual development in to account. I think the Drug Czar should to a promo video of them and how they make the world a better place!

 

literally the only people you see actually jumping from roof tops are people who "THINK" They know what parkour is

Then you should surely sympathize with the drug policy reform community since the Drug Warriors and Prohibitionists have such a perverted understanding of drugs and drug use.

 

parkour is the one athletic activity that has harmed me the least & the first thing i was taught was safety

Even professional gymnasts use pads. Based on what I've seen of parkour it is extreme gymnastics and no one uses helmets, protective gear, or padded cushions.

I'm not going to tell you to stop. But I think you'll find that around here, most of us are concerned with "harm reduction." And quite frankly the dumbasses in government and at DrugFree.org who glorify and promote jumping 20 feet horizontally and 10 feet vertically in the cityscape are not at all interested in harm reduction but continue on their sociopathic ways of increasing harm.

harm reduction

i dont agree with the way professional gymnasts do anything, i train parkour using gymnastics equipment, but utilize it differently. many of the ways gymnasts do things are extremely harmful to the body, like tumbling i cannot stand, going straight down onto your spine is difficult to do properly and for a while those doing it are jamming their spine, which can cause a plethora of problems physically. a parkour roll tries to minimize contact with the spine to reduce the possibility of injury or worse paralyzing yourself. granted there are a lot of similarities between the two athletics the idea of parkour is prevention of injury. literally when i say honing your body and mind as one, i mean practicing focusing so that thought, instantaneously becomes reaction, like walking down the street you trip, instead of thinking my face is going to hit the ground you know how to roll, and instantaneously you do. which, rolling is also a lot safer than catching yourself with your hands because that can cause all sorts of problems on your hands and arms, possibly knees too. basically though parkour teaches you on how to reduce harm in many ways. originally the idea of parkour is to get from one point to another in as fast and efficiently a way as possible, its intent was to be able to escape from harm safely. now days you see it practiced more as a discipline and a sport, but in no way is it bad to practice parkour at the basic or advanced levels because it teaches you safety to start, and to be aware of your surroundings. so the AD used a visual that doesnt represent the majority. but hopefully what ive said shows you that it is harm reduction, but i agree, that it is stupid to jump off of things upwards of 15-20 feet. something 10 feet high literally is not dangerous because rolling reduces all impact though. but i think they need to change the representation, maybe a guy walks down the street and is fairly accident prone, trips and rolls out of it and continues on his way safely, and other things along those lines.

Lets try something anything, change is good when its not working

Stop all the fighting. If you believe in our Constitution and the Bill of Rights and what they say . Then doing "DRUGS" should be legal.Just cause you don't believe in doing "DRUGS" others might. Thats our freedom as Americans to choose yes r no. This should not even be topic. Look if you commit a crime then punish that person for that crime. Crime are committed by people who are not on "DRUGS" and who are on "DRUGS". Why should we put our brothers and sisters in little cages ,lock them down ,tase them (when we do this to cattle we call it inhuman). We do this to one another but don't allow it done to a cow. People stop and think about this we can teach our child right from wrong, not to drink or to drink every now and then.but don't drive while your drinking. Why can't the same be done with "DRUGS". TEACH,teach teach !! Stop thrown around money we don't have and treat one another better then we treat cows. AND TEACH TEACH cause we can learn a lot r a little from everything we do right r wrong...FREEDOM is a beautiful thing.

Well...

In all honesty, forget about drugs and using parkour/freerunning as a way past it. The ad seems to be using parkour as a metaphor to "rise above the influence" by having the actor jump high into the air. The person who created the ad clearly had little knowledge of what parkour really is and only used the flashier portion of it to catch the viewer's attention. Research parkour a bit and perhaps look into people like David Belle. Many people who take the art of displacement seriously train very often and drill themselves on movements and ways to safely bail. I know that for younger children seeing someone do something amazing they'll want to also give it a go but for their age they will not realize all the work and effort put behind it and will probably hurt themselves. I seriously recommend looking into parkour/freerunning and the meaning and philosophy behind it. It's a lot more than just jumping around but self improvement like karate. Look into something I've known other freerunners to take interest in called tricking. Just go to YouTube and look it up. In a way it all ties together like with break dancing and you'll see how nothing here is really distant from the norm. The main concern here I believe is that people are fearful that by seeing dangerous examples of parkour kids will want to do it and they will badly hurt themselves. It's just like anything else, I know when I was a child and I'd see ninjas and martial artists on tv and I went that's so cool I wanna do that. If anything, really just look into it and educate yourself. You don't exactly need classes for the basics just some grass and low objects. Using tutorials off of YouTube was how I started without a gym in sight. Practicing the discipline of parkour has helped me get past some seriously bad depression and gain a lot of confidence. It's not for everyone but just look into what it really is before you judge it. A 33 second commercial with the primary goal being to stop the use of drugs is not a very reliable source.

Quick note

I would like to state real quick that I am neutral to those using illegal drugs. I am not for or against the usage of illegal drugs such as marijuana. I am but a traceur who has grown very fond of the sport and, like many other traceurs, freerunners, trickers, or whatever it is you feel passionate about, only wish to advocate it in a better more informed light. Running and jumping the way that we do is nothing new, it has been around since the dawn of man escaping predators and the such. We just take those basic principles and evolve them in to something more. Parkour is just an organized way of running, freerunning is combining the parkour and various gymnast movements. It's fun and pretty darn well safe as long as you stay within your means and progress using gyms or even soft grass for the easier things. It's just like driving a car, it's something we can all technically do but how well you do it and your ability to avoid crashes rely on you and the effort you have put into it. All I ask is that you do not allow this commercial,  and I would like to point out again that it was only made to discourage illegal drug use, to ruin the real beauty and fun behind parkour and the such. Once again, I do not have a side on the whole drug debate all I know is that parkour is something that I love and it would be such a waste for it to be banned and shunned just because some anti-drug ad decided it would be a cool way to get people to stop with drugs. Educate and train within your means and better yet, if you have children take the time to learn about parkour together and perhaps even train with them. You might just like it too. 

Please stop the arguing

People can we please stop arguing were not accomplishing anything. I do Parkour i've trained for 2 years i've never been injured and up until i started i was very depressed i thought frequently about drugs and suicide then i started training and all that stopped.And through Parkour i came to trust CHRIST with my cares and worries.  Parkour by "definition" is an art form in which people use their bodies and their environments to express themselves.  So with that out of the way i personally think this commercial misrepresents what Parkour is, and rather shows what Parkour isn't. Please have a firm understanding of Parkour before you judge everyone who does it. GOD bless and train safe peace. :)

Parkour is just like any sport, either train or get hurt.

Parkour is very safe when a person is actually trained for it, just like any sport, it requires dedicated training and practice. Most accident happen when people who do not train, say they are doing parkour but are actually just idiots. The point of the commercial appears to be saying is either spend your time rotting away with drugs, or go out and learn something new. Parkour takes dedication, many consider it more of a life style than a sport, but if you are live the life of a Tracuer then you spend your time improving yourself rather than degrading yourself with drugs. Honestly this article, though just opinion, seems like it was written with out much thought on the matter (or research).

I agree with you about

I agree with you about training for sports.  But I disagree with your view of the commercial being about to "... spend time rotting away with drugs, or go out and learn something new."  First of all, the two people on the stairs smoking what appears to be a joint are not depicted as "rotting away."  The two joint smokers look and act totally normal except for the joint.  The commercial implies that jumping from roof top to roof top is an alternative high to marijuana.  The commercial in no way suggests that the jumper is training or has had serious training; the jumper is some 'out of shape' kid with long hair, a typical stoner type.

The commercial is irresponsible and dangerous.  I find it highly unusual that a large number of parkours have found themselves to this article, and that they are ALL anti drug.  It is almost like the Drug Czar has got trolls on his payroll for damage control for this idiocy.  I would think that a large number of parkours also smoke marijuana, just like skateboarders.  Why are they not voicing their opinion.

hey

I don't believe too many traceurs are into drugs. I haven't met one anyways. From my experience with other traceurs and freerunners we tend to stay pretty healthy and rather not do drugs. In a way, practicing this sport is our drug metaphorically speaking. It's fun and wholesome. For someone else to decide to smoke is up to them and I'm sure there are some who practice the sport and smoke but I would not advise it. I believe a certain Mr. Phelps used a certain drug before if anything despite being a swimmer. What others do is up to them though, I rather stay neutral on the matter. The ad stirred things up a bit and is setting a bad example for parkour. I was actually alerted by urban freeflow of the article so that's probably why so many freerunners are leaving comments here heh. I don't know what to say so much about the whole drug thing for I never felt the need for drugs so I wouldn't know what to say on the matter. I just rather parkour and freerunning not to be looked down upon all because of an ad trying to fight something that is known as a problem but instead creating a completely unrelated problem with something that is actually not so bad at all that being parkour. 

This is how it goes for me...

Well I'll just give insight from my point of view for the simple fact that I've been on both sides of this.  I'm 22 years old and for 6 years I was a drug addict.  It started with marijuana, but that was only just the beginning of my down fall.  I eventually fell into cocaine, crack cocaine, and methamphetamine.  Spent several years in a downward spiral putting my drug addiction as the highest priority in life.

I finally reached that point at the very bottom where I knew it was life or death for me, and I decided life.  After spending a year fighting my addictions I finally was clean.  But I knew very little about who I actually was after being just an empty shell for so long in life. I had no trust in myself and didn't know how to occupy all my down time out side of working.... Then I saw it...parkour and freerunning.  And I thought it was completely amazing the things people did and I thought I could do it.

I got in contact with some people in my surrounding area that practiced/trained parkour and met up with them and I haven't stopped moving.... because with parkour, there isn't a boundary on life any more.  It's given me the confidence in myself to over come any obstacle..because that's just what parkour is...it's a training method which focuses on rational movement in both the natural and urban environments. The focus is to move around obstacles with speed and efficiency.  Parkour itself is just natural movement..your own way in life.. not succumbing to life's "social norms"  Whether it's just hiking through the woods or moving through an urban environment..that's all parkour is..

Now when you start adding the flashy flips, I will say that's when there's an increase of danger in free running.  But if you speak with most dedicated freerunners, they drill the technique and form to perfection in some type of controlled environment, like a gymnastic gym. Because safety and knowledge is the foundation that's taught by all serious traceurs..

So I agree with most everyone's post in some aspect or another.  This is a great metaphor in "rising above the influence" and shows one's freedom from being chained down by drugs...but this does not properly show the true value and meaning of what parkour is to those who truly are traceurs..because we're not reckless...we assess the situation in front of us..calculate all the risks involve in whatever we might be attempting..and if it's beyond our skill level or comfort...we train..pushing ourselves further in life so we can come back to that obstacle and conquer it..

Hopefully this might be helpful...seeing how I've been on both sides of the ball court.

http://www.youtube.com/watch?

http://www.youtube.com/watch?v=33he_chFbgQ

 

This is a nice short little clip of what parkour should be looked at as..

"I'm 22 years old and for 6

"I'm 22 years old and for 6 years I was a drug addict.  It started with marijuana, but that was only just the beginning of my down fall.  I eventually fell into cocaine, crack cocaine, and methamphetamine.  Spent several years in a downward spiral putting my drug addiction as the highest priority in life."

Hey kid, you are your own DOWNFALL, not the drugs.  Only a weak minded, insecure, dependent, and psychologically impaired person falls into addiction.  Most stable people who use illegal drugs carry on with a normal life.  It is only the unstable that can't handle drugs and abuse them.  And addiction takes many forms, drug abuse, food abuse, sex abuse, and even physical abuse.  

It is absolutely sick that all these righteous parkours (read Drug Czar trolls) are bashing drug use like it is a disease, while at the same time promoting their own outlandish addictions.

lol tell me about, they act

lol tell me about, they act is their "need for a rush", that the adrenaline high they get and seek is somehow different or inherently good or neutral while THC is evil....

So hypocritical....  You people sound like the pill popping, alcohol guzzling, tobacco smoking prohibitionists.  You are so ignorant and self absorbed that you honestly sit there and critique others substance use while wholly ignoring your own.

Get a life, then focus on it.  Stay out of mine.

This is parkour heroin though

I sympathise with those defenders of parkour in the comments above. I would suggest that the parkour depicted in the ad is the sports equivalent of heroin given the lengths of the jumps, the height above the ground, and the distance of even the intended drops. If you get this parkour wrong you don't just lose a couple of teeth. You die!

An ad depicting a guy jumping over a park bench in a cool way with girls and guys looking on impressed might have been appropriate. The young man depicted appears to be performing extremely dangerous feats of agility alone, with no social aspect to his recreation, almost like he has a self-destructive desire to push the boundaries of what is possible for him in order to achieve some sort of addictive personal adrenaline rush.

This is parkour heroin. It is completely inappropriate.

Sounds about right...

Yes, your post seems spot on to me. 

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